Language is the tool of communication and enables the learner to express his views and thinking. Thus, it develops a mental discipline in him. It is through this mental discipline that all his experience , feelings and desires, find vent into expression, which cannot be an effective one, if not carried on and expressed in terms of language....

Attributes related to the job success of any library personnel are organizational commitment ,job satisfaction ,work motivation &Job Involvement....

This book deals with different aspects of social researches like meaning,purposes,characteristics, sampling styles,data collection tools,variables and statistical techniques used for social researches.Research proposal designing with framing relevant hypotheses according to research objectives is described here....

“Children are the future of nation” this phrase is applicable to all developing countries. A child who is physically weak will be mentally weak and cannot be expected to take full advantage of schooling. The diet of the school going child should, therefore, receive first attention....

This is an era of tough competition, a time when virtually each company is trying to endure the tough market environment by strategic use of resources to lure the customers. The entire marketing operation is aimed at profit maximization at the expense of consuming people. Malpractices are pervading the market....

As the retail sector is going through a very fast paced change, the unorganized retail sector is being challenged by the organized sector. Shopping Malls, Hypermarkets, Supermarkets, Departmental stores and Specialty stores are giving a whole new shopping experience to the consumers....

This book attempts to highlight some notable features of various methods in practise for metal remediation from effleunts....

This book is an attempt to present the fundamental concepts covering various stages of carbon sequestration with collaboration with Remote Sensing. Carbon sequestration describes long-term storage of carbon dioxide or other forms of carbon to either mitigate or defer global warming and avoid dangerous climate change....

India has one of the largest tribal communities with about 68 million tribal people, belonging to 227 ethnic groups and 573 tribal communities living in different geographical locations throughout the country....

The present work deals with the synthesis and characterization of capped ZnS nanostructures and their optical and morphological studies. Tunable emission in semiconductor nano sized II-VI materials was observed by changing particle size. Also doped ZnS nanoparticles are also useful for tuning emission color....

The book “Biotic Potential and the Abiotic Stress” provides a comprehensive and critical review of the work done on different thrust areas of the subject, by the experts in their field....

Quality is important in every product or service, but it is vital in medicine, as it involves life, so there should not be any compromises to quality of drug products. Secondly, to maintain the quality of drugs is a regulatory and mandatory requirement and lastly it is crucial for business in modern and competitive market also....