Learn to: Sign up for an account and start making connections Make your Tweets unique Stay under 140 characters with the latest shortcuts Promote your business or cause with Twitter The easy way to get up and running on Twitter Want to disco...

A fully updated guide to the how and why of using Twitter The fastest–growing social network utility sports new features, and they’re all covered in this how–to guide from a leading Twitter marketing consultant. Nearly 20 million people are tweeting on Twitter, and this book shows you how to join them and why you should....