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Karol C.


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New Product Development For Dummies (For Dummies (Business & Personal Finance)) Karol C. Nelson C. Ph.D P.
New Product Development For Dummies (For Dummies (Business & Personal Finance))
The global consumer product market is exploding. In 2006 alone, 150,000 new products were brought to market. Now for the bad news: of those, fewer than 5% were hits, and fewer than 15% will even exist five years from now....
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