Zale J.
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Библиография книг автора
Hogan J.
Nagle T.
Zale J.
The Strategy and Tactics of Pricing: A Guide to Growing More Profitably
Over the years, this book has benefited from the influence and efforts of individuals too numerous to mention here. Nevertheless, we would be remiss in not acknowledging a few whose contributions have been either very large or new to this edition....
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