This one-of-a-kind analysis provides up-to-date information that will help you spot industry trends, compare market performance and social demographics, identify investment opportunities and apply valuable revenue projections on a DMA basis for all 211 markets. This resource includes: Actual television market revenue....

This annual report is the perfect planning tool for your television station. Using survey data from nearly 850 commercial television stations, this comprehensive report provides 1998 average station revenue, expenses and profit, categorized by DMA market, affiliate type and revenue size groupings....