This book presents the case for reputation as a strategic tool for organizations in the 21st century. As well as a review of current thinking on how reputation is managed, the text contains a unique approach to reputation measurement and management, the Reputation Chain. The authors\' approach has been tried and tested in a number of organizations....

Ready to take your Flash knowledge to the next level? Then Macromedia Flash MX Advanced for Windows and Macintosh: Visual QuickPro Guide is your ticket....

As a professional Flash developer, nobody knows more about Flash MX 2004 than you or at least they better not! To make sure they don\'t, you need this task-based guide....