Managing Strategic Innovation and Change 2e, is designed for MBA or professional management courses that focus on technological innovation and change. Many changes have been made for this second edition. In part, these changes reflect the vitality of research on innovation....

The search for competitive advantage, write management consultants and educators David Nadler and Michael Tushman, is \"the defining goal of modern-day business....

The second edition of this successful book addresses how technologies evolve and how they drive the need for organizational change and adaptation....